Caroma

Caroma engaged Chronicle Studios to produce a suite of brand imagery for its Made For Life platform, with a focus on capturing the brand’s products as they are genuinely experienced in everyday life. The approach centred on placing Caroma within real, lived-in environments, allowing design and functionality to be seen through authentic, human moments rather than overtly styled scenarios. This approach carried through the entire production. Across a two-day shoot, we carefully balanced natural performance with considered composition, capturing moments that felt honest, contemporary, and relatable. The result was a cohesive set of refined visuals that seamlessly merge design with daily life, created for use across all platforms.