FRESH SOUNDS
FRESH SOUNDS is a bold, culture-forward music initiative designed to position Mentos as a powerful force in the discovery and amplification of emerging talent.
Credits:
HEAD OF PRODUCTION: DALE BENNETTOPRODUCER: KATE TURNER
PHOTOGRAPHER: ISAAC BROWN
STYLIST: PATRICK ZACZKIEWICZ
BTS: KESTER MCQUEEN
H&MU: KRISTYAN LOW
RETOUCHING: ELISE HEALY
Our Approach
From pre-production through to final delivery, our focus was on merging brand storytelling with music culture in a way that felt authentic and elevated. We leaned into bold colour palettes and editorial-inspired framing to amplify the disruptive tone.
“Working with Chronicle on our recent brand photoshoots was an exceptional experience from start to finish. They demonstrated a deep understanding of our brand vision and translated it into content that was not only stunning but delivered over and above especially with social content..”
Nikolah Gibson
SR. BRAND MANAGER MENTOS
PERFETTI VAN MELLE
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