To promote the refreshed look of New Zealand’s favourite mayonnaise, Pead PR engaged us to create a 30-second online edit for Best Foods in New Zealand, leveraging their strong partnership with the Warriors NRL team.
With just 90 minutes on set with three Warriors stars, our challenge was to capture a 30-second storyboard within a very tight shoot window.
Credits:
DOP: SI KIRK PRODUCTION STYLIST: MARGARITA GERSHKOVICH SENIOR DESIGNER: CLAIRE HUGHES ANIMATOR & EDITOR: FLO ORBAN
The final result was a 30-second hero edit with a 15-second cutdown, showcased online and even featured on the big screen at Mount Smart to promote the new look for Best Foods.